Most B2B SaaS companies rank in Google. Almost none of them show up when prospects ask ChatGPT, Perplexity, or Claude for recommendations. I bridge both worlds.
Former SEO Lead · Oracle-Acquired SaaS Company · 15+ Years Experience · 3 Slots Available Q2 2026
The Problem
Your prospects aren't just Googling anymore. They're asking AI — and getting instant answers that skip your website entirely.
Prospect searches "best CRM for B2B sales teams." Clicks through 5–10 results. Reads your site. Takes 2–3 hours of research.
If you rank well → you get seen.
Prospect asks "What CRM should a 50-person B2B sales team use?" Gets an instant, conversational answer with 3–5 recommendations. Never visits a website. Takes 90 seconds.
If you're not in that answer → you don't exist.
The Solution
Most SEO consultants only know Google. I'm one of the few who's been optimizing for AI search engines since they emerged — and I've been dominating traditional search for 15 years.
Your competitors are almost certainly not optimizing for AI search yet. They're blind to it. That's your first-mover advantage. In 12–18 months, everyone will be scrambling to catch up. The companies that move now will own the AI search landscape in their category.
Step 1
Before we talk about your company, let me show you mine. I don't just preach this — I practice it.
✓ Dominating Google. All 3 top results.
✓ Showing up in AI recommendations too.
Try it yourself. Search "Richard Cummings SEO" on Google. Then open ChatGPT or Perplexity
and ask for B2B SaaS SEO consultant recommendations. You'll see me in both places.
That's not luck. That's intentional dual-channel optimization — and it's exactly what I'll build for your company.
The Partnership
Not "buy some hours and hope." A complete system to dominate both traditional and AI search — with clear deliverables every month.
Most of your competitors are still only optimizing for Google. They're completely blind to AI search. That's your window. First-mover advantage in AEO is enormous — the companies that establish AI citations now will be nearly impossible to displace later. In 12–18 months everyone will be scrambling. By then, you'll already own your category in AI search.
Experience
I've led search strategy for companies like yours — and helped get one acquired by Oracle.
Directed global SEO for enterprise SaaS firm. Led technical optimization, content strategy, and link building at scale. Contributed to company growth and eventual Oracle acquisition in 2018.
Led SEO strategy, content direction, and product development for link-building platform serving agencies and in-house teams globally.
Drove digital PR and partnership strategy for media brands across sports, gaming, and cultural verticals. Secured high-authority editorial placements.
15+ years of boutique consulting and software for B2B, SaaS, and service industries. Early adopter and practitioner of AEO since AI search engines emerged in 2023.
Is This Right For You?
I'd rather you know upfront if this isn't right for you than waste both our time.
The Investment
| Option | Monthly Cost | What You Actually Get |
|---|---|---|
| Full-Time Senior SEO Hire | $12,500–$17,000/mo (+benefits, recruiting, ramp-up) |
Long-term commitment, 3–6 month ramp-up, probably no AEO expertise |
| Typical SEO Agency | $8,000–$15,000/mo | Junior team doing the work, account managers not strategists, almost certainly no AEO |
| This Partnership ✓ | $6,000/mo (90-day commitment) |
Senior strategist, Oracle SaaS experience, both Google + AI search, direct access to me |
Common Questions
The questions I hear most often on discovery calls — answered honestly.
Based on past engagements, clients typically see ranking improvements for target keywords, organic traffic growth in the range of 15–30% from their baseline, and early AI search citations beginning to appear in tools like ChatGPT and Perplexity — all within the 90-day window.
Month 1 is foundation — audits, strategy, quick wins. Month 2 is where execution kicks in and rankings start shifting. Month 3 is where momentum builds and progress becomes clearly visible.
Results vary based on your starting point, competitive landscape, site history, and how quickly changes can be implemented. These are typical outcomes based on past client experience — not guarantees. No ethical SEO consultant can promise specific rankings or traffic numbers, and anyone who does should be approached with caution.
Because a one-month engagement sets both of us up for failure. The first month is almost entirely foundation — technical audit, strategy development, initial optimization. You'd be paying for groundwork and leaving before any results appear.
SEO and AEO aren't like paid ads where you flip a switch and see results the next day. Search engines — both traditional and AI — reward sustained, consistent effort. Three months gives us enough time to build the foundation, execute the strategy, and demonstrate measurable progress.
Most clients continue well past 90 days because by then the system is working and momentum would be wasted by stopping.
Primarily, yes — and intentionally so. B2B SaaS has a specific content landscape, buying cycle, and competitive dynamic that's different from e-commerce, local business, or media sites. My 15 years of experience, including leading SEO for Aconex before their Oracle acquisition, is concentrated in this space.
I occasionally work with professional services firms (consultancies, agencies, law firms) where the B2B content strategy and long sales cycle are similar. If you're not sure whether your company is a fit, the discovery call is the right place to find out — I'll tell you honestly.
AEO stands for Answer Engine Optimization — optimizing your content and technical setup to appear in AI-generated answers from tools like ChatGPT, Perplexity, Claude, and Gemini.
It matters because your prospects are increasingly using these tools to research solutions. When someone asks ChatGPT "what's the best project management software for a 50-person B2B team," they get 3–5 recommendations — and they often stop there. If your company isn't in that answer, you're invisible to that buyer.
43% of B2B buyers now start product research with AI tools. That number is growing every month. The companies that establish AI search presence now will have a significant, durable competitive advantage.
Directly with me. Always. There is no team. No junior strategists. No account managers who relay information between us.
When you email me, I respond. When we have a strategy session, I'm the one in it. When your content is being optimized, I'm doing the optimization. This is the core reason I limit myself to 3 clients at a time — so every client gets my full attention and expertise, not a diluted version of it.
This is also why the engagement is priced the way it is. You're not paying for overhead, account management, or office space. You're paying for my expertise applied directly to your problem.
It depends on the situation. I've worked successfully alongside in-house content teams, developers, and even other consultants when roles are clearly defined. What doesn't work well is overlapping strategy with another SEO consultant — conflicting approaches create confusion and dilute results.
The most common scenario that works well: you have someone handling content production or technical implementation, and I provide the senior strategy, AEO expertise, and direction they execute against. Let's discuss the specifics on the discovery call and I'll tell you honestly whether it's a workable arrangement.
We review the results together — rankings, traffic growth, AI citations, link building progress — and decide together what makes sense next. There's no pressure or automatic renewal.
Most clients continue at a reduced monthly rate of $5,000–$6,500/month once the foundation is built, because we're in optimization and growth mode rather than intensive build mode. The heavy lifting is done — continuing means compounding the gains.
Some clients prefer to take the roadmap I've built and execute it internally. That's completely fine. The goal is always to leave you with a sustainable system, not a dependency on me.
If you're a B2B SaaS company ready to invest in both traditional and AI search visibility, let's have a 30-minute conversation and see if we're a fit.
Schedule Discovery Call