Archive | Featured RSS feed for this section

Google Mayday Update: Fair and Balanced?

20. August 2010

1 Comment

Google Mayday Update:  Fair and Balanced?

Near the end of May, Google released an update to their search algorithm-dubbed “Mayday” by most-that affects natural search engine rankings, especially for what are known as “long-tail keywords“. In looking at this Mayday update, we will ask the question: Are these Google updates “fair and balanced“?

Continue reading...

A Career in Technical Training: Is It For You?

8. April 2010

0 Comments

A Career in Technical Training:  Is It For You?

Not everyone is cut out to be a great technical trainer.  In fact, the industry is littered with sub-par technical trainers who do little more than recite text from a book.  The industry needs great trainers, but is it a career that is right for you? There are two characteristics that make someone a great technical [...]

Continue reading...

SEO: The Seven Deadly Sins

17. September 2009

1 Comment

SEO:  The Seven Deadly Sins

SEO seems relatively easy at first, but danger lurks around every corner. One false step--one SEO mistake--and all of your SEO work vanishes into a de-indexing or the dreaded Google sandbox. Early Christians defined the Seven Deadly Sins that one should not commit lest they burn in the fiery pits of hell. In this article, we’ll explore the Seven Deadly Sins of Search Engine Optimization.

Continue reading...

SEO and Golf: They Both Look Easy…Until You Try Them

10. September 2009

2 Comments

SEO and Golf:  They Both Look Easy…Until You Try Them

SEO is a lot like golf. It appears easy at first, until you start to play the game.

Continue reading...

WordPress Category Pages: The Most Overlooked SEO Gem

18. June 2009

3 Comments

WordPress Category Pages:  The Most Overlooked SEO Gem

Do you know what most bloggers and web designers do with their WordPress Category pages? If you answered nothing, you are correct. And by doing nothing, they are missing out on lots of potential traffic.

Continue reading...

Latent Semantic Indexing (LSI) and SEO: New Methods for Choosing Keywords and Inbound Link Strategies

4. June 2009

2 Comments

Latent Semantic Indexing (LSI) and SEO:  New Methods for Choosing Keywords and Inbound Link Strategies

A relatively new concept called Latent Semantic Indexing will change the way that SEO is performed. If you stick with your "older" methods of choosing keywords and creating inbound links, you may find your pages slowly disappearing from the google index.

Continue reading...